Every business must rely on technology to gain a competitive advantage. The right digital tools will increase efficiency and employee engagement to lower costs and improve productivity. These are essential factors in your business growth. Your technology choices will depend on your industry, budget, and business model, but here are five approaches that benefit nearly […]

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ecommerce-security

Today’s business environment has changed a lot. We hear about hackers stealing valuable company data all the time and holding it for ransom or pawning it on the dark web to the highest bidder. This information might be in the form of messages, personal data, credit card information and other forms of sensitive material from […]

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Online Sales Plunging? You Might Not Be Segmenting Your Customers

So you have spent countless hours designing and creating your perfect product. You have even made a few bucks from your e-commerce store. But are your sales not taking off as as you expected? If this is your situation, then it’s time to consider if you really know your customers. Ask yourself the following questions: […]

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Ecommerce

In the modern world, where technology drives every aspect of our lives, e-commerce has become a significant option for business – both small and big. There is an increase in demand for online purchasing which has forced many businesses to move away from the traditional brick and mortar stores. For example, in the U.S alone, […]

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Most businesses have a fair or even large amount of sensitive information that needs to remain secret. When information falls into the wrong hands, you could face liability issues and a damaged reputation. Through improved techniques and strategies, you can reduce the risk of having a data breach, theft or other damaging situation. 1. TRAIN […]

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It had been a long time between new printers for me. My last purchase being around 2005, so now that the time has come to prepare the home office for my return into working for myself, I needed a printer that could do it all, and not take up too much space. Meet the Fuji […]

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Tips to Create Engaging Sponsored Content

Marketers must use of great sponsored content to attract customers. Not every post serves this purpose. Some ads can be a nuisance to consumers in some situations. You can easily know whether your strategies are effective by checking the sales and penetration in new markets. Stagnation means the current plans are not working at all. […]

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Boost Your Brand Marketing With Videos

Video has gradually emerged as the most effective brand-marketing tool in contemporary business. A report by Forrester Research shows that over 76% of online shoppers find a company more reliable if it features visual content on its site. To appreciate the popularity of this promotional tool, consider a report by Etail Insights showing that YouTube […]

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one stop media

  A company’s website is a must have in today’s internet driven economy. However, most companies have a website but few of them have the potential to drive sales and revenue. So designing your website is not about making it look good, but also ensuring that it generates sales. Your first goal should be, to […]

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How to Attract Viral Traffic to Your Website

So you have created a great website, you have all the bells and whistle promotions and content, you are ready to kick start your online business and start to make money online. All you need now is traffic, lots and lots of organic traffic. Well just follow the points below and you will be well […]

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