Does Your Klout Score Matter?

Back in April of 2012, Wired magazine published a very interesting article about Klout scores. Very interesting (and alarming in my opinion). For anyone who has never heard of Klout, it is a measurement of your online presence and influence. While many are quick to dismiss it, many hiring managers […]

5 Benefits of Creating Your Personal Brand

For some, the idea of a personal brand is new. Some might think that they don’t want to “be a brand.” Others might think that branding is not for them (it’s for celebrities). Some might even think that building a personal brand requires a team of professionals working around the […]

Role of Social Networks and Blogging Media in Today’s World

Technological advancements have made life a lot simpler and while some technologies help scientists and researchers to improve our lives remotely, some technologies offer direct help to the common man. And speaking of such technologies, one can’t help but reflect on the role of social networking in today’s day and […]

Becoming a Superstar With Your Online Interactions

You may or may not view yourself as an online superstar; however, if you have put in the effort and have managed to build a following in your niche or industry, chances are pretty good that other people view you in exactly that way. Online interactions equals powerful brand visibility. […]

Does Your LinkedIn Ad Grab The Attention Of Others?

What makes one ad bring in sales better than another? We’ve all seen ads that grab our attention and we can’t wait to learn more. We’ve also seen ads that leave us speechless, wondering what the heck the advertiser was trying to accomplish. Are You Visibly Trying To Sell Something […]

Advantages of Promoting Business Through Twitter and LinkedIn

Advertising through social networking websites is an important strategy of online marketing. This method of advertising is known as Social Media Marketing. Working on advertising campaigns on sites like Twitter and LinkedIn will pave a large path into expanding a business’s market, among many other benefits. This method of advertising […]

How to Build Your Business Relations With LinkedIn Groups

Everyone has a lot of social media questions in mind that cover major social media sites and social media platform as a whole. And when it comes LinkedIn, LinkedIn Groups and group discussion topics, the one question that often crawls forward- “Is participating in LinkedIn Groups a good idea as […]

Dos And Don’ts For Successful Social Networking

As a result of social networking, it has become quite easy for businesses to examine the history of their current and potential clients. Soon, an individual’s online existence will change the requirement of a résumé, and even a single mistake would endanger the opportunities in the future. Check out these […]

Content Strategy for Social Network Marketing

Imagine that social networks are a lot like an in person social party put on by your local chamber of commerce. There’s quite a few people there and you know that in order to successfully navigate this party you’re going to have to engage in some face-to-face conversations with the […]

How to Improve Your Engagement on Google

Engaging is more than just posting messages on the site. It involves interacting with people you’re connected with. Here are some of the best ways to help you increase your engagement on Google+. Major companies have used them and have proven them to be very effective. Format Your Text Take […]