online guerrilla marketing

Guerilla marketing is an alternative method of promoting your business in various non-standard, but creative ways. While many people bang their heads against the wall trying to think of ways to get enough money to start a PPC (Pay Per Click) campaign, some prefer to do it cheaply by thinking outside the box. The fact […]

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Conversions: Less Volume, More Results

Numbers don’t matter as much as results. Focus on conversion strategies over building volume. Because if you’re not setup to convert, the volume won’t help you one bit. Think About How Hard You Work to Get Traffic Getting traffic isn’t always easy. You optimize your web pages and build links. You write wicked blog posts, […]

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Online Sales Plunging? You Might Not Be Segmenting Your Customers

So you have spent countless hours designing and creating your perfect product. You have even made a few bucks from your e-commerce store. But are your sales not taking off as as you expected? If this is your situation, then it’s time to consider if you really know your customers. Ask yourself the following questions: […]

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  In many ways, visibility is the currency of the Internet. Visibility has been commodified and packaged into neat resources such as Facebook Ads, Google Adsense, SEO rankings or LinkedIn monthly fees. As a marketer, these & other resources are essential to reach audiences & drive conversions (read: sales). On the other hand, as a […]

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For some reason, we think that because we ARE women we should be able to understand a woman’s buying habits more easily than men can. That isn’t cold hard fact though. The unfortunate truth is that we, as women, still operate in a world heavily dominated by male perspective. So we are out there selling […]

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Getting a product to the market isn’t always an easy process, and any mistakes that you make along the way could impact your finances for years to come. Without the proper research, you could find yourself dealing with a wide variety of issues ranging from manufacturing delays to unsatisfied customers. In some cases, you might […]

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5 Tips on Using an Autoresponder For Your Website

If your goal is to make money from your web site, collecting customer e-mail addresses is one of THE most important tasks you can complete. This important task can be easily done by using an autoresponder. Since most people don’t usually buy the first time they visit your site, you need to build a certain […]

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Bigger Profits From Your Autoresponder - Audit Your Existing Emails

This is part one in a two part series about increasing the profitability of your autoresponder emails. In today’s post we’re talking about your existing autoresponder emails. In part two we’ll cover adding more emails to your funnel. Autoresponder emails are the messages that go out to your readers after they sign up for your […]

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Not Sure Why You Should Build a WordPress-Based Website?

Newbies often ask why they should use WordPress and why their former site is not good enough. If you are one of those who ask these questions, this is the right place to be. Read on to know the best reasons why you need to switch to WordPress. Reasons to Use WordPress is often mistaken […]

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Tips to Create Engaging Sponsored Content

Marketers must use of great sponsored content to attract customers. Not every post serves this purpose. Some ads can be a nuisance to consumers in some situations. You can easily know whether your strategies are effective by checking the sales and penetration in new markets. Stagnation means the current plans are not working at all. […]

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