In my early 20’s, some well-timed career advice from Sir Richard Branson took me away from the friendly skies and propelled me to to produce high profile vintage styled events around the world including The Burlesque Ball, Miss Burlesque Australia and The Ruby Revue.
I also worked with iconic organisations such as Cirque Du Soleil, Spiegelworld, Sydney Gay & Lesbian Mardi Gras and bought exhibitions “to life” for the Museum of Contemporary Art in Sydney as well as bespoke events and entertainment for high-end clients such as the MoMA New York, Pacha Moscow, and was Tour Manager for the controversial Wolf of Wall Street, Jordan Belfort.
After 10 years producing, I later had an idea for a fresh approach to networking. The concept was simple: Attract the right women, put them in the right space, and allow them to connect socially. If they hit it off, they would find a way to work together. I called it Business In Heels and after three events I was approached to license the event to another producer in Melbourne.
In three weeks I had 15 branches and 18months later there were over 50 branches franchised across Australia, New Zealand, Spain, United States, United Arab Emirates, Singapore, Nepal, Canada and Thailand.
After selling Business in Heels to a Franchisee in 2014 and marrying my farmer husband in September 2015, I am now helping other women in business with my online courses & coaching and am back in events working with Oregional Collective and my own bespoke events business near the beautiful Great Ocean Road, both businesses servicing Regional Victoria.