Hi, my name is Jac Bowie and I'm so pleased you've found my site!
Let me guess, you’re a savvy business owner and you’re amazing at what you do.
But what if I could show you how to master online marketing for your business in a few short weeks?
You’re a boss and there’s no question about it.
You’re good at handling the day-to-days of your business, but there’s one thing that you’re still struggling with: marketing to your audience.
You don’t want to just sell to potential customers.
No, you want to impact them in a positive way by being honest and real with them so you can build long, lasting relationships with them. Hey, it’s not your fault! You’re RUNNING A SUCCESSFUL BUSINESS!
Sometimes you just don’t have the time to market, or you just don’t know how to do it. You’ve probably tried to learn with all these “Quick and Fast” methods that people are always shoving in your face. If only there was a genuine PROVEN method that would help you reach more people.
It's not quick and fast, but it's EFFECTIVE, and that's what you need!
You may know me as the Founder and former CEO of Business in Heels, or tuned in to one of my radio shows.
Either way you’ve probably been following Flourish or myself for a while and decided to find out what the Marketing Bootcamp was all about, maybe a friend told you about it or maybe you saw an ad on Facebook and felt intrigued enough to click through and check it out.
You’ve been wanting to make big, exciting, passion fueled changes to your business.
Marketing Bootcamp is a self-paced, online course that's geared for small business owners and startups, that teaches you the exact skills, laser sharp strategies and action-based solutions I use in my business.
After 4 short weeks together, you'll skyrocket your digital and social media confidence, help you get clear on your business vision and ultimately market your business like a boss.
It's best to get these things right from the start. In the opening module for Marketing Bootcamp, we go over the setup options for your business. We talk about the differences between a company, sole trader, partnership and joint venture.
We also teach you how to protect your business name and idea, in particular, copyright and trademarks. We'll also walk you through setting your business up on Google Suite so you have a slick set of branded email tools & other useful items like an online calendar and documents.
Everyone's got their own unique (or niche) offering. During this module, we help you not only figure out what that your unique offering is, but who are your unique clients, and where you can find them.
The days of worrying about how you can target the right customer will be way behind you, and you’ll soon be confident to target where they are hanging out.We are also going to show you how you can survey them to determine what they are looking for, and how you can deliver it for them. This survey will form the blueprint of your business plan for the year ahead.
Does your website looks like it was built on a free site builder in 1999? Don’t kid yourself and say it doesn’t matter. Customers are now extremely savvy when it comes to websites, and can easily be deterred by something that presents as a hack-job.
Wix sites, gmail addresses and a million mixes of fonts. It’s time to go. All it does is hard your brand and message.
I’m not saying you have to spend a fortune, but you’ve got to invest in the way you present online. It’s a powerful first impression that can make or break a clients view of you and your product.
In this module, we will go through all the best options on the market today, including WordPress, Shopify, Squarespace, Ontraport, Leadpages.
And what is the point of a beautiful site sitting there with no traffic? We’ll show you the BEST ways to drive traffic to your site, using SEO, blogging and some of the best advice we use ourselves that has increased our own web traffic by over 80% in a few short months.
Google changed it’s algorithms over 500 times in 2016 alone? We’ll go through the small, but big changes that affect how you turn up on the first pages of Google.
After this module you’ll feel confident making a decision about the best content management system for your business, maximising your content for Google and SEO in general and how to leverage your content for more engagement.
So you've got a great product, service or idea, but there is only one of you. How can we package this up to deliver over and over online, so you can put this content to use and make money while you sleep?
This module is designed to help you decide between building your own online course (like this!), email courses, events, webinars and touches on franchising your business model down the track
We’ll also hear from Zoe (the video confidence coach) about how to use video to deliver this content.
So we've talked about making a shiny new site, that attracts your dream clients, found out how to target them and get them onto the site, but now it’s time to sell.
In this module you’ll learn the basics when it comes to setting up an online store, maximising your product listings for SEO and how to take payments both online and on the go, and turn this model into a streamlined money-making machine.
We'll also cover bank accounts, basic accounting, and payment processing through tools such as PayPal, Stripe, Square and Zippay.
Understand the steps involved to create a successful sales funnel for your business, to help build your list and ultimately, more sales.
We cover list building basics, Facebook Ads & Custom Audiences, Webinars, my new favourite hack for Pinterest and opt-in offers.
You’ll learn my EXACT sales funnel that’s got me booked back-to-back with private coaching clients.
Social Media is all about engagement. Learn how to maximise your posts to increase your engagement and loyalty in your customer base.
Learn all my tried and true hacks that built me a huge following online, and created a dedicated community that buys from me, time and time again. We'll go in depth and talk about Facebook Live, the new Live Video Voting systems. Also delve deeper into why Pinterest is your next new favourite social media. Also turning Instagram followers into buyers.
In this final module we look at the best software and tools out there to help you bring all of these skills together, so you've got a clear way to run your business efficiently, and work smarter, not harder, to make the most of your time for maximum return in your business.
We’ll talk about time management, balancing your diary, managing your diary online and syncing everything to work together.
We'll incorporate some affiliate marketing into your offering, so aside from selling your products, you have other people selling it for you too, and you can make money off ads on your site. It's all income that should be coming your way.
1 Complimentary private coaching session with Jac Bowie
24/7 support in our private student Facebook group.
Regular Q&A and Facebook Live office calls inside the group.
List of exact tools Jac uses in her business to automate as much as possible and present well online.
List of 140 Facebook Groups you can market your business to.
Business Plan builder to help map out your 12 month plan along the way.
Influencer Toolkit to sign up as Influencer and leverage your social media following into another revenue stream
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